0161 941 5700

Databroker Resources

Welcome to our Resources section where we will be regularly posting how-to videos, data advice and direct marketing guides. We hope you find it useful, please feel free to contact us with suggestions on what you would like to see included in the future.

3rd October 2016

What Happens Now? Changes in Marketing Laws after Brexit

Edward Westbrook

Written by: Edward Westbrook

Everyone at some point in their lives has heard about The Data Protection Act. This act means that everyone who is responsible for using data has to follow strict rules called ‘data protection principles’. However since the UK decided to leave the EU on the 23rd June it has become unclear what exactly is going to […]

Read More
31st March 2015

B2C Data Helpdesk; Compliance & How to Protect Your Personal Data

John Keating

Written by: John Keating

Like many industries, the data industry is made up a number of fully compliant, good-quality operators. However, a small percentage of non-compliant operators can give our industry a bad name. The direct marketing industry in the UK is crucial to the economy, however only when marketing is ethical, well-targeted and within the best practice guidelines. […]

Read More
24th February 2015

How To Write Great Email Copy

John Keating

Written by: John Keating

No matter how strategically you’ve planned out your email marketing campaign, there’s no point putting it live before you’ve written some extremely effective copy, hooking the reader and making your audience convert. However, you’re not only writing to persuade, you should also be producing content within your emails to entertain, engage, and inspire. We’ve pulled […]

Read More
13th October 2014

Databroker B2B Helpdesk; Selecting Data by Geography

Gareth Perry

Written by: Gareth Perry

When you’re prospecting for new business one of the key data selections is the location, or geography of the companies which you’re targeting. Often this will be because you have salesman that covers certain postcodes, you own a franchised business with geographical limits or it simply becomes cost-prohibitive to travel too far for new business. […]

Read More
Tony-Katie-High-Five
12th August 2014

Databroker are recruiting

John Keating

Written by: John Keating

Databroker are recruiting. I was bored of writing job board guff so I decided the best thing to do was to write a song about it instead. Naturally. When joining Databroker as a Business Development Legend, there is only one song that can be used as inspiration. I couldn’t think of any lyrics that went […]

Read More
9th May 2014

Databroker B2B Data Helpdesk; Business data by industry

Gareth Perry

Written by: Gareth Perry

This time on the Databroker B2B Data Helpdesk I am tackling the details which lie behind your industry selections. When we start a data brief, the sectors which you are going to target tend to be the first note on the page. So before your next brief, remember the following pointers, which should mean you […]

Read More
19th March 2014

The Databroker B2B Data Helpdesk

Gareth Perry

Written by: Gareth Perry

The B2B Data Helpdesk…? Oh great, I hear you say, the last thing you need is a spotty, testosterone-fuelled teenager, on an introductory level salary who answers your call for help with an inaudible grunt. They then repeat the inauspicious words “have you tried turning it off and turning it back on?” No, this isn’t […]

Read More
23rd January 2014

Help, I need to source data – what do I do? Databroker’s top 10 tips

Gareth Perry

Written by: Gareth Perry

If you’re new to sourcing marketing data, it can seem like a pretty daunting task. You have probably googled marketing lists or something similar and are faced with millions of results and pages of adverts. So where do you start? Who should you contact and what should you ask for? I have put together a […]

Read More
Page 1 of 3123

Our clients